(Case study · 08)

ASSAF

Packaging designPerfumeryArabian heritage

ASSAF is a Saudi perfume house shaped by passion, memory and Arabian heritage, inspired by purebred horses, golden sands and the richness of Oud and incense.

Role: Packaging design
Industry: Perfumery
Location: Saudi Arabia

(The packaging)

Starting from a refined line-cut inspired by flowing sands and the movement of Arabian horses, the packaging became a visual expression of the brand’s essence.

See the full project on Behance ↗